The surprising machine.
Kia Motors is South Korea's second-largest automobile manufacturer. We created a webspecial that truly reflected Kia's passion to surprise showcasing the new 2016 Kia cee'd. Each digital touchpoint brought the campaign tagline "The surprising machine" to life with animation effects and an in-depth presentation of the car's features.
Agency: Jung von Matt/Alster Role: Art Director/Digital
Included color picker and feature visualization.
Rich Media Ad
Included three TVC cutdowns and a 360°
with car-highlights view.
Car Highlights Lightbox
UI details for adaptive navigation.