Kia Cee'd

Digital Campaign

Kia cee'd
The surprising machine.

Kia Motors is South Korea's second-largest automobile manufacturer. We created a webspecial that truly reflected Kia's passion to surprise showcasing the new 2016 Kia cee'd. Each digital touchpoint brought the campaign tagline "The surprising machine" to life with animation effects and an in-depth presentation of the car's features. 

Agency: Jung von Matt/Alster      Role: Art Director/Digital  

 

Brand: Kia Motors Europe
Industry: Automotive
Project: Cee'd - Digital Campaign
Year: 2015


Adaptive Webdesign
UI/UX
Iconography
Animations
Adaptive Website 
Display and Rich Media Ads
Video

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[unex_ce_button id="content_p0ufxk7e2" button_text_color="#ffffff" button_font="regular" button_font_size="18px" button_width="auto" button_alignment="center" button_text_spacing="0px" button_bg_color="#000000" button_padding="5px 40px 5px 40px" button_border_width="2px" button_border_color="#000000" button_border_radius="8px" button_text_hover_color="#000000" button_text_spacing_hover="0px" button_bg_hover_color="#ffffff" button_border_hover_color="#000000" button_link="http://www.kia.com/eu/campaigns-and-redirects/ceed-jdpe/" button_link_type="url" button_link_target="_blank" has_container="1" in_column=""]View Webspecial[/ce_button]

360° Visualization
  Included color picker and feature
visualization.

 

Rich Media Ad
Included three TVC cutdowns and a 360°
with car-highlights view.

Webspecial  
Desktop Onepager

151109_kia_ceed_onepager151109_kia_ceed_onepager

Car Highlights Lightbox 
UI details for adaptive navigation.  

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